September 13, 2018
You can never be too prepared to appear on TV. You want to intrigue your audience with what you have to say rather than your appearance.
You need to determine the type of on-camera appearance. It would be helpful to be aware of the type of appearance, the mood, the season of the year, the time of day, and the audience. Answering these questions will help you narrow the type of outfit to wear (casual, semi-casual, business casual, professional).
Once you have narrowed the main reason why you will be camera, you need to ask questions like: What is the location, where is the camera focusing on, what is the source of light? How long am I going to be on camera? What is the background of the set?
Here are a few things to consider when picking an on-camera outfit.
Colors are crucial for the camera. You need colors that will enliven the skin tone as well as complement the backdrop. Blue, gray, and pastel shirts work well on camera. Unfortunately, the camera has the ability to add 10 pounds — it also picks up every detail. Stay away from ruffles, patterns, distracting colors, and certain fabrics. Avoid wearing white, black or red. White glows and becomes the most noticeable thing on the screen. Black is too harsh and can suck up all the light. And lastly, red bleeds on camera and can be distracting. Little accents from these colors would go a long way.
For accessories, less is more. Stay away from jewelry that moves, flashes or makes noise. Wear accessories that complement your outfit.
Make sure you are comfortable. Don’t pick an outfit you dislike because you think it meets the criteria of an on-camera look. If you are comfortable you will look comfortable and sound comfortable.