June 2, 2008
No doubt we live in a digital society. I for one really value the ability to access important (and sometimes not-so-important) information in a timely and searchable manner. And, when it comes to keeping up with the news of the day, I typically prefer online sources over their printed counterparts.
However, when it comes to magazines, I still favor the old-fashion print version hands down.
Sure, I’ve recently seen a lot of stories about more and more magazines going digital, such as Jon Swartz’s recent USA Today article. And, I recognize E-zines are much more eco-friendly and appreciate companies like Relay and Issuu providing online alternatives for eco-minded consumers, but there’s something about thumbing through the glossy pages of a magazine that’s more appealing to me than clicking through endless links on a Web site.
I’m definitely a recreational magazine reader and primarily stash these multi-page catalogs away for vacations, long car trips or just “relaxation time” at the end of the day. For these reasons, I eagerly was awaiting AdFed’s Annual Magazine Day event. With hundreds of titles available at this all-you-can-grab magazine free-for-all, I felt like a kid in a candy store as I filled my bags as full as I possibly could. (I noticed some people even were smart enough to bring rolling suitcases.)
It looks like I’m set for all my summer reading! Not only do I get to catch up on some of my old favorites, my new stash includes several titles I didn’t even know existed. I’m confident I’ll stumble upon a few new things among these glossy pages to “inspire and inform” – and I won’t even need to use my mouse.