Leadership

The Strib Launches A Digital Marketing Service: Brilliant Or Desperate?

The newspaper looks to boost revenue by providing one-stop-shop digital services to small businesses. Ponies discuss whether this is a smart move for Minnesota’s biggest media organization.

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How Big An Obstacle Is The Star Tribune’s Paywall?

If the Strib and other newspapers would’ve had the foresight to charge for online editions when they first launched, we wouldn’t think twice about paying in 2011. But as it stands, new paywalls feel like a takeaway.

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The End Of Newspapers Is Closer Than You Think

If present trends continue, the newspaper business will die before my 11-year-old daughter graduates from college.

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How The Twin Cities Could Soon Become A One-Newspaper Town

For years, I’ve believed that the Twin Cities would inevitably end up with one newspaper. That’s been the trend nationwide for half a century. Why should we be the only place that bucks it? Events in California could determine whether we finally succumb to that trend.

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Strib, PiPress: Some Gain, More Pain

This is John Reinan’s weekly marketing column for MinnPost.com. Recent developments in the media business offer some hope for the […]

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Trainer Bob Has Let Us Down, But So Has Bar La Grassa

We were rolling through another typical Tuesday afternoon over at Fast Horse world headquarters — Classic Vinyl was on Sirius […]

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An Inspirational Friend of the Pony

Just want to give a quick shout-out to our friend, Ruth Bachman, subject of a nice feature by Jeff Strickler in […]

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Grammar Police Alert

I ran into a Star Tribune friend this morning, who mentioned something interesting about the paper’s staffing. Local media-watchers are […]

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Detroit, Know Thy Consumer

An insightful piece by our own Jorg Pierach led the Star Tribune’s op-ed section on Sunday. For those of you who […]

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The Strib’s Biggest Little Fan

We were verging on going paperless at our house. Our Star Tribune subscription ran out, and we dawdled about renewing […]

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