I recently moved from Minneapolis to St. Paul and in need of internet and cable I decided to give Comcast a call. “I’m sorry, Ma’am, you can only do that online,” or “You have to call the regional number to get that deal,” and worse: “September 7th is the soonest we can have it installed.” [...]
Filed under: Digital Thoughts, Marketing Industry, social media | Comments (3)
Recently my buddy Jon Austin started a discussion about his key concern with using social media, specifically Twitter, for business communication: “it doesn’t scale well.” That is — sure, Scott Monty, Ford Motor Company’s in-house social media wizard, can handle most of the interacting and listening and sharing Ford needs right now, but what about [...]
Filed under: Marketing Industry | Comments (2)
So sue me, I like shopping. Online, offline, etc. I’m not entirely proud of my consumer ways, but they occasionally come in handy. Especially around the holidays when it’s time to power shop for my family of 12. Just the other day, I was exploring BlueFly.com’s holiday sale ($30 off of $150) and an additional [...]
Filed under: Consumer impact | Comment (0)