Yesterday I posted about the Radisson project we just got done wrapping up here at Fast Horse (if you haven’t watched it, do so now), and I thought it would be a useful follow up to talk a little more in depth about this world of branded content we are entering into.
For the most part, the [...]

With the breakdown in traditional media and the rise of technologies that allow consumers to block or skip ads (e.g., TiVo), companies seeking consumer attention are increasingly turning to branded entertainment.
In doing so, they’re returning to a model that prevailed in the mainstream media from the beginning of the 20th Century through most of the [...]

This morning at the National Conference for Media Reform, the people got what they’d been waiting for. Longtime PBS journalist Bill Moyers gave a keynote on the state of American media, and he didn’t disappoint the 3,000 in attendance.
Moyers is an old-fashioned Texas populist, working the same territory as the late Molly Ivins. Although his approach [...]