Idea Peepshow - The Fasthorse Blog
Dave Fransen
Dave FransenVP Account Services

Feeling Manly, One Bite At A Time
March 1, 2013


Can gender-bending products drive sales by tapping into untapped markets? Powerful Yogurt tries to muscle into a category dominated by products skewing female.

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Bringing Lincoln Back To Life
January 8, 2013


Franny’s boyhood fantasies of owning a luxurious Lincoln have mostly faded, much like the power of the brand itself. But an ambitious effort to regain the mystique has rekindled Franny’s dreams of owning a Lincoln.

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Promoting The Minnesota Beatle Project? Just Another “Day In The Life” At Fast Horse
December 3, 2012


Minnesota Beatle Project Vol. 4 hits store shelves this week. Once again, Fast Horse is helping promote this great music for a great cause.

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Reading The Tea Leaves, Statistically Speaking
November 6, 2012


How one guy’s credibility, reputation and career might be at stake in the 2012 election.

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Sold On A Sign
October 9, 2012


Dave pulls the trigger on a major home improvement. Picking a contractor for this $19,000 job came down to one of the simplest marketing tools out there: a little cardboard sign.

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A Pony’s Presidential Picks
September 11, 2012


It’s not what you think. Dave Fransen sheds some light on his list of the best presidential biographies…and there’s absolutely nothing political about it!

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Back To School: Then Vs. Now
August 23, 2012


A big percentage of parents are doing their school shopping online. Is the Internet ruining a perfectly hateful family tradition of yesteryear?

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Merriam-Webster Drops An Effing Bomb
August 16, 2012


The authority on the English language finds new ways to ruin it.

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Chasing Danica
July 24, 2012


With celebrity spokespeople, you never know what you’re going to get. They might be nice. They might not. Dave and Andrew recently spent a few days with Danica Patrick … and she’s a true champ.

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Celebrating The Legacy Of Title IX
June 21, 2012


How a 40-year-old law that transformed a nation resonates to this day. Title IX was about more than ‘just sports.’ The law had far more to do with education.

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