Sports Junkie And Journo To A Pony

May 5, 2016

If you would’ve told me four years ago when I started college at the University of Michigan – or even last year as I was graduating, for that matter – that I would be working at an integrated creative agency, I would’ve probably said that you were crazy. Not because I didn’t have any interest in PR or working at an agency; at that point in my life I just wanted to be the guy in the suit doing the sportscast behind the desk.

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Flashback to my final semester of college at the University of St. Thomas in St. Paul, Minnesota: There I was, sitting at graduation, listening to a commencement speech with a ton of previous experience and internships. But I didn’t have a job, and I recently had a change of heart with what I wanted to do with my life.

I grew up a sports fanatic. Lived, breathed and ate it. As a few Minnesota sports radio personalities would sarcastically put it, “Sports, sports, sports. Our whole life is sports.” Yes — figuratively speaking, mine was, or at least pretty close to it. I wasn’t the kid who watched cartoons or read comics in his free time. I had a game on or I read about athletes. If I wasn’t studying, I was at a gym or field – a “gym rat,” so to speak. And if I was spending a little time playing video games, you can bet it was a sports game.

That love for for the game created a desire to work in sports as a profession. because I knew I didn’t have what it took to be a D-I athlete. I constantly debated if I wanted to be a part of an organization or be involved in other ways after I graduated high school. From that point on, I worked with a D-I football team, a television sports network, a sports radio station and two television network affiliates.

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My experience in sports television guided me to think I wanted to be a sports anchor. This lasted until about half way through my last semester of college, when I decided I wanted something different.

Shortly after I graduated, that’s when I got my PR break. It was an opportunity with a Fortune 500 company, so I took a leap and made the switch. Maybe my switch was a little earlier than some journalists who decide to come to the “good side,” as I like to call it now. Let me tell you, I don’t regret it one bit.

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Well, here I am today, after a transformation from corporate American to agency life. A Pony fresh out of the starting gate in my first week — the week of the Kentucky Derby, might I add. I’m not even a furlong into my race, and the public address announcer just barely finished his opening call over the loud speaker. All I can hear is, “aaannnddd they’rrreee racinggg.” I just want to gallop, hopefully as fast as American Pharaoh, and make an impact, learn and amass all of the knowledge I possibly can during my race at Fast Horse.