There are benefits to being a loyal Peepshow reader that go beyond the daily doses of thought-provoking industry analysis, exclusive glimpses into the daily workings of a bustling creative shop, and a steady diet of tips and cultural trends that will make you the life of any cocktail party.  

Indeed, my good Peepshow reader, you can put cash money in your pocket simply by hanging out with us. Here’s how:

First, you need to head over to Modern Midwest, where you’ll find inspiration and ideas from designers, makers and purveyors of the very best the region has to offer. Then click on the SHOP tab. Still with me? Here’s where it gets fun. Once you’re in the Modern Midwest shop, which just launched yesterday, you’ll see a few exclusive items that would make the perfect gift for that special someone in your life. Or, of course, you can just shop for yourself and call it good.

Faribault Woolen Mill Co. Gradient Throw; dog not included.

The featured items include specially priced and curated bundles of books from the very best literary publisher in the country, Minnesota’s own Milkweed Editions; sexy Modern Midwest iPhone cases made of Richlite from the uber-creative gents at Twig; and the pièce de résistance: warm, durable, fantastically gorgeous and exclusive-to-Modern Midwest throws from Faribault Woolen Mill Co.

The Milkweed nonfiction bundle has eye-opening reads about poetry, travel, the natural world and more.

Here’s the “cash money in your pocket” part: As a Peepshow reader, you get 20 percent off your purchases until December 15 simply by typing in the discount code at checkout: MIDWESTBEST.

Now go shop! And then wrap yourself in your Faribault Woolen Mills throw, crack a tasty novel from Milkweed Editions, and sporadically check your Twitter on your newly Twig-encased iPhone.

Happy Holidays!